About Us

Boutique swimwear label, Willow Swim, was founded in 2015 by mama-of-two from Sydney, Victoria Lucas. After finding it difficult to find sun-safe swimwear for her daughters, Willow and Olive, that’s pretty and timeless, Victoria used her floristry and creative background to design prints and swimwear styles that adults and little ones alike will love. Willow Swim is all about simple lines and sweet details.